As Web Group General Manager, Eileen Willis oversees the website, social media, and email marketing teams in the Digital Media Department.
Posted: Friday, October 9, 2015
One of our newest team members is Digital Media Analyst Elena Villaespesa, who joined the Met earlier this year. In this recently created role, Elena will establish and oversee an analytics program to monitor and assess departmental channels, platforms, and programs. She'll also conduct user research and develop reports to understand the fluctuations in data and identify trends and opportunities to optimize the department's (and the Museum's) digital projects. Elena plans to write about her work for Digital Underground, and she agreed to answer a few questions by way of introduction.
Posted: Wednesday, April 29, 2015
"What's next for museums?"
That was the question on hundreds of red tote bags seen on the streets of Geneva last week during the MuseumNext conference, which took place April 19–21. Panelists addressed the question from various angles, from finding new models of financial support to understanding leadership styles within museums to accommodating wearable technology in the galleries. As the representative from the Met, I had the opportunity to meet museum professionals from cultural institutions of all types and sizes, including a colleague from Liechtenstein (which means I've met 0.0027% of that country's population).
Posted: Monday, February 2, 2015
When I joined the Met as Website Editor in 2006, the Artwork of the Day feature—which appeared on our old website's "splash page"—was limited to a small set of preselected, curatorially approved works of art. I felt we had a great opportunity to change the process. Why be limited to a small number of works when the Museum's collection is so vast? And why not tie the picks to actual events, either current or historic? That first year, I even included special birthday picks for my friends and family. These days, I select works that relate more broadly to historic and current events, holidays, artists' birthdays, Museum milestones, and even the weather forecast.
Posted: Wednesday, December 31, 2014
Met Blogs grew dramatically this year, with hundreds of new posts published across twelve different blogs. As my colleagues and I look forward to bringing you even more content in the year ahead, it seems appropriate to take a moment to reflect on some of the highlights of 2014, and to point out a few posts that you may have missed.
What follows is a snapshot of what we've published—just enough to show that it's been a fantastic year thanks primarily to our willing and generous authors (as of this post we are up to 313 contributors!), a tireless editorial team (Website Managing Editor Anne Dunleavy and Website Editor Michael Cirigliano II), and, especially, to our readers.
Posted: Tuesday, May 27, 2014
Last week I had the opportunity to attend Internet Week New York, an annual gathering of speakers and events related to technology, business, and culture. Unlike other conferences I've attended, which are more focused on the museum sector, Internet Week provides a glimpse into the world of for-profit digital media projects and advertising issues, which I found incredibly relevant to the work being done in the nonprofit world as well.
Posted: Friday, September 27, 2013
Digital Underground, dedicated to the ongoing activities of the Digital Media Department, is the newest addition to the Museum's growing list of blogs.