Bulgaria, from the World War I Puzzle Cards series

J. Lopez Spanish
Publisher Chocolates Jaime Boix, Barcelona
Sitter Ferdinand I, Tsar of Bulgaria Bulgarian

Not on view

These collectable puzzle cards were inserted into chocolate bars by a Barcelona-based confectionary company for promotional purposes, though they also constituted an essential means of circulating information about the war to a broad public. When a full set of cards is assembled, it reveals an important World War I–era figure.


Each set contains eighteen cards. Included on the back of each card is a description of the figure or country represented and the surrounding scenes.


This set of puzzle cards details the history of Bulgaria leading up to the War, touching on geography, industry, and society. On either side of the central figure, Tsar Ferdinand I, are scenes of Bulgaria’s military campaigns throughout World War I.

Bulgaria, from the World War I Puzzle Cards series, J. Lopez (Spanish, active Barcelona, ca. 1920), Color lithograph

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