Farfalla Textile
Designer Andrea Branzi Italian
Design House ARCHIZOOM Italian
Manufacturer Poltronova Italian
Not on view
Archizoom Associati was founded by four Florentine architects to counter the prevailing notions of good taste and good design embodied in the strict tenets of modernism. Their goals, such as eroding the boundaries between high and low culture, were an essential part of the Radical Design movement. Consisting of cartoon-like forms in saturated primary and secondary colors, their first exhibition, "Superarchitettura," owed a great deal to Roy Lichtenstein and other Pop artists. Farfalla distills in two dimensions many forms and patterns seen in that environmental installation. The textile was initially designed as a child’s bedcover and curtain fabric. The lightweight synthetic weave flutters like the butterfly for which it is named.
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