Journal des Dames et des Modes, No. 50 (10 October 1913)

Various artists/makers

Not on view

50th issue of the "Journal des dames et des modes", published on October 10, 1913. This issue forms part of the first half of a collection of 36 volumes of the Journal des dames et des modes (June 1, 1913 - May 20, 1914, numbers 37-72), and contains 2 unnumbered leaves of advertisements, 8 pages of text (numbered (81)-88), and two plates (numbered 112 and 113), illustrated by George Barbier and Jan van Brock. The texts in the issue claim that women look melancholic this fall as a result of the vogue for black dresses and coats, and explain the new trends in gloves, and the fashion section introduces the new fashions for hats and hairstyles, which hide women's ears, no longer adorned by large earrings as they were in the past. The issue also includes a satirical short story on fashionable trends, written by Pierre de Trévières.

The "Journal des dames et des modes" was published in Paris by Vaugirard between June 1, 1912 and August 1, 1914. Inspired on an earlier journal of the same title (also known as "La Mésangère", which disappeared in 1839), the "Journal des dames et des modes" appealed to "the curious", lovers of rare editions, who valued fashion journals featuring limited editions with carefully executed fashion illustrations that could be equated to works of art. Each issue of the journal was made up of several texts, including poems, commentaries, and narrations of life in Paris, and hand-colored engravings or pochoir prints, executed in vivid colors and drawn by the leading artists of the day, including George Barbier, Antoine Vallée, Léon Bakst, and Umberto Brunelleschi. The combination of writings and illustrations was meant to be a reflection of the cultural atmosphere in Paris at the time, showcasing the best of intellectual, artistic and fashion creations.

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